Organic Market Adelaide Hills

Cowboy Marketing

Back in 1996 the OM was awarded the illustrious title of 'SA Retailer of the Year' at the National Conference of the then Nutritional Food Assn of Australia. (I was howled down by some when I spoke about the need for Health Food Shops (as they were known then) - to concentrate more on organic and wholefoods rather than the 'supposed' nutritional aspects of supplements!)

Ironically, the prize was a signed copy of a very relevant book called 'Chris Kilham's Cowboy Marketing' - 'How to shoot from the hip and win on the wild frontier of Natural Food Marketing'.

A great book - full of in your face illustrations and thought provoking articles which has stimulated me on how to market the OM over the years. I refer to it often when I need to get those marketing ideas on the move again!
Thank you Chris..

So each week I thought I would share with you one of his illustrations. The format has a nice dated look in this digital age (written in 1993) - with the content still relevant.

 

 

 

 

Share this page shareFB shareTwit shareEmail


The Humble Spud

I have always prided myself on the range and quality of the humble potato that I have for sale. At any one time I have at least …

Herbs & Spices

Here at the OM we stock a very wide range of bulk Dried Herbs and Spices - in jars behind the counter, as well as a wide range o…

Cowboy Marketing

Back in 1996 the OM was awarded the illustrious title of ‘SA Retailer of the Year’ at the National Conference of the then Nutrit…

Insight into the OM

Without doubt our most useful source of professional help has been Ken Burgin’s ‘Profitable Hospitality’ website.

An Umbrella Goes to India

Some beautiful photographs taken by David and Kath Inverartiy on their recent travels to India.

Figs

The local fig season in South Australia is upon us. Don’t they just look fabulous?
RSS Icon

← chitchat :: view all

Stay in touch emailNewsletter.png Facebook.png Twitter.png Instagram.png home-delivery-organic-market-adelaide.png Pintrest.png

Market 8.30am - 5.30pm 364 days a year  |  Café 8.30am - 5.00pm 364 days a year  |  Online 24/7